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Ouch. For all the hype, NBC’s Matt Lauer interview with Idaho Sen. Larry Craig didn’t do well in the ratings – it tied for last place in the time slot among adult viewers 18-49 with CW’s “Beauty and the Geek.” That’s according today’s New York Times. Times TV columnist Benjamin Toff reported that the top-rated show for the hour was “NCIS” on CBS, with 17.4 million viewers, which ranked right up with the baseball playoffs on Fox, the most-watched show of the entire evening. The Lauer interview of Craig drew 5.7 million viewers.
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