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Eye On Boise

Tue., March 1, 2011, 11:53 a.m.

Senate endorses school bus ads as moneymaker

Here's a news item from the Associated Press:  BOISE, Idaho (AP) — A measure that would allow school buses to sport corporate logos and ads has passed the Senate, and now heads for the House. A bill that would give school districts the option of selling ad space on the sides of buses cleared the Senate on a 25-9 vote Tuesday. Assistant Majority Leader Chuck Winder of Boise proposed the bill, calling it one more step to help schools deal with a budget crisis. The measure gives the State Board of Education authority to determine what ads are acceptable, and bans political campaign ads. Opponents like Boise Democratic Senator Les Bock argued that school bus ads are distasteful and taint the image of an American icon. About half a dozen states already allow school bus advertising.




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Betsy Z. Russell
Betsy Z. Russell joined The Spokesman-Review in 1991. She currently is a reporter in the Boise Bureau covering Idaho state government and politics, and other news from Idaho's state capital.

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