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Eye On Boise

AdWatch: Balukoff launches second TV campaign commercial

The newest TV ad to surface in Idaho’s gubernatorial campaign this year is a second one from Democrat A.J. Balukoff, themed around the historic Oregon Trail wagon runs south of Boise. “It’s another good introduction piece, but it doesn’t seem to be much different from the first one,” said Jim Weatherby, professor emeritus of public policy at Boise State University. “He needs to get his name out there and continue to introduce himself, but I think we need to pretty soon hear some more from him in terms of what a Balukoff Administration would look like and how different it might be from an Otter Administration.”

The only promise Balukoff makes in the ad is a general one, to “make quality schools and good jobs a priority.” Otter has been preparing a campaign commercial, though it’s not yet aired. You can see the ad and read my full AdWatch story here at

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Betsy Z. Russell
Betsy Z. Russell joined The Spokesman-Review in 1991. She currently is a reporter in the Boise Bureau covering Idaho state government and politics, and other news from Idaho's state capital.

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