If you follow us closely you know that one thing we pride ourselves in is not buying in to what consumer culture and the capitalist mindset has tried to cram down our throats the last decade, this notion that anyone can substitute acts of personal consumption for organized political resistance.  We understand that our personal choices of conservation do little in terms of a bigger picture, which is why we spend more time telling you to contact your representatives and fight for change and spend less time telling you to swap out your light bulbs. 

However, a recent peer-reviewed study that appeared in the journal Proceedings of the National Academy of Sciences says otherwise.  And while we plan on sticking to our way of doing things, the findings are interesting to note.  According to Robert McClure of Investigate West, "it turns out that U.S. consumers could, by taking a series of 17 actions that the authors of the peer-reviewed paper say would result in 'little or no reduction in household well-being,' reduce U.S. greenhouse-gas emissions by about 7.5 percent - that’s equivalent to the total emissions of France.  Read McClure's full post HERE and read the findings from Proceedings of the National Academy of Sciences HERE. 

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