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The Spokesman-Review Newspaper
Spokane, Washington  Est. May 19, 1883

Huckleberries Online

Today’s HBO No.: 9,535, or …

... the number of new readers claimed by the Coeur d'Alene Press, based on alleged readership growth of 4,195 for 2003-04 and 5,340 for 2004-05, to make it "ONE OF THE NATION'S FASTEST GROWING PAPERS"!!! (I should pause to catch my breath.) If you don't believe me, check out the full-page house ad in Brand X today. The Press, of course, doesn't spell out what it means by readership, leaving residents with the impression that it's talking about new subscribers. Nor does it mention that it's an unaudited newspaper, which means no one knows but the Press Room foreman and the muckety-mucks what the real circulation figure is. But who's quibbling?



Huckleberries Online

D.F. Oliveria started Huckleberries Online on Feb. 16, 2004. Oliveria's Sunday print Huckleberries is a past winner of the national Herb Caen Memorial Column contest.