In this photo provided by California Grown, Gold medalist snowboarder Shaun White holds products from the Golden State while filming a public service announcement for California Grown on Thursday in Del Mar, Calif. California Grown is a consumer education campaign designed to encourage Californians to seek out and purchase locally grown products. You write the cutline.
In A League of His Own: Give a man a fish and he'll eat for one day. Teach a man to snowboard and he can retire at 20 -- Family Phil.
1. Ten minutes later, in the privacy of his vintage VW bus and with Zeppelin on the stereo, White sampled a few ounces of California's #1 cash crop -- Family Phil, again.
2. "Psst! Even though I'm a fish, EVEN I KNOW THAT'S A BAD HAIRDO!" And: New California marketing slogan:
Yep, that's about all we got: fish, snowboarders and flowers. If you want anything else, try Oregon -- both Whippersnapper.
3. Shaun tries his hand at gene-splicing with a northern california salmon, hoping to gain the unique ability to snowboard UP the slopes -- Green Libertarian.
HM: James Bond
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