BOISE – Idaho’s state Land Board has paid more than a quarter-million dollars since 2007 to one of the state’s top Republican operatives for a public relations campaign, but officials say the state’s getting a great deal. “We’re very happy with the results so far,” said Lands Department Director George Bacon.
Mike Tracy’s one-man PR firm has developed a DVD about state endowment lands, scheduled dozens of presentations by Tracy or state officials to everything from school boards to Rotary clubs, and commissioned two polls to track how much Idahoans know about the state endowment and how they view it. Read more. Betsy Z. Russell/SR