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Get Out! Review: Tito’s

At some point within the last month or two, the Hagadone-owed Italian eatery known as Tito Macaroni's underwent a much-needed image overhaul and axed the wacky from its name (except for on all the signs out front). After 15 years as the anchor eatery inside the Coeur d'Alene Resort's Shopping Plaza, Tito's is all grown up now, and has adopted the somewhat blander, more mature moniker "Tito's Italian Grill and Wine Shop." The name is printed across the front of the new, soft beige menu in minimal, elegant burgundy fonts and shapes, as if to say "the marketing and design departments had eleven meetings trying to come up with this classy (S-bomb), so you'd better appreciate your damn lunch, okay - we're fancy now, get it?" Ironically, the menu itself seems to have taken in some random, decidedly not fancy and not very Italian residents. Do they eat a lot of tuna melts in Italy/OrangeTV. Get Out! North Idaho. More here. (Get Out! North Idaho photo)

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D.F. Oliveria
D.F. (Dave) Oliveria joined The Spokesman-Review in 1984. He currently is a columnist and compiles the Huckleberries Online blog and writes about North Idaho in his Huckleberries column.

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