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The Spokesman-Review Newspaper
Spokane, Washington  Est. May 19, 1883

Huckleberries Online

Cindy Sings Press Release Blues

Cindy's on the war path re: meaningless press releases swirling around newsrooms as the holiday nears. She was set off by one this morning from the International Parking Institute. Among its 10 recommendations:

  • Exercise Caution When Backing Out.
  • Obey the Law.
  • Keep Your Headlights On.
  • Get Your Exercise.
  • Follow Etiquette Basics.

And this one from a company pushing "SurvivalStraps": "Even the manliest of men’s men can be caught unawares when an unusual situation arises. Whether it is unexpectedly damaged gear like a broken shoe lace, snapped computer bag strap, or a more life-threatening emergency like a serious cut that requires a tourniquet, a new wearable “emergency kit” called SurvivalStraps holds the solution."

Question: Are you a manly man?



D.F. Oliveria
D.F. (Dave) Oliveria joined The Spokesman-Review in 1984. He currently is a columnist and compiles the Huckleberries Online blog and writes about North Idaho in his Huckleberries column.

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