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Mississippi Paper Offers 9/11 Special

The Starkville (Miss.) Daily News is running a 9/11 promotion today that offers the newspaper for $9.11 per month. Which prompted a heads up on the Romanesko, a site that follows media news. The Romanesko site quotes David Garraway, a Mississippi State University employee: “Who thought this was a good marketing promotion?” Romanesko tried and failed to contact. Daily News publisher Don Norman.

Question: Is it a good idea for businesses, especially the media, that tie ad promotions to 9/11?




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D.F. Oliveria
D.F. (Dave) Oliveria joined The Spokesman-Review in 1984. He currently is a columnist and compiles the Huckleberries Online blog and writes about North Idaho in his Huckleberries column.

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