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Huckleberries Online

Independent Bookstore To Open

When Melissa DeMotte, pictured, started thinking about opening a bookstore in Coeur d’Alene, she knew she needed a savvy business plan. The avid reader had a soft spot for independent bookstores, but her finance background made her a realist. Studies indicate that only a small percentage of Americans regularly buy books. And many of those purchases are made online. So DeMotte, 51, did her research. She attended an American Booksellers Association conference on opening a store. She worked with a nationally known consultant from Florida. And she networked with other independent bookstore owners. After two years of work, DeMotte says she’s got a store plan that fits Coeur d’Alene. The Well-Read Moose is on track to open in late May or early June in Riverstone/Becky Kramer, SR. More here. (SR photo: Kathy Plonka)

Question: Can an independent bookstore make it in Coeur d'Alene?

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About this blog

D.F. Oliveria is a columnist and blogger for The Spokesman-Review. Print Huckleberries is a past winner of the Herb Caen Memorial Column contest by the National Association of Newspaper Columnists. The Readership Institute of Northwestern University cited this blog as a good example of online community journalism.

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