Arrow-right Camera
The Spokesman-Review Newspaper
Spokane, Washington  Est. May 19, 1883

Huckleberries Online

Ybarra Picks Campaign Slogan, But …

At IdahoED NEWS, Kevin Richert provides an update on Republican candidate Sherri Ybarra’s search for a campaign slogan. From Ybarra campaign's Facebook page Sunday:

“Thank you to everyone who participated in the Ybarra For Idaho catchphrase contest! The winners have been chosen … and will be announced soon!” As you may recall, the Republican state superintendent’s candidate announced the catchphrase contest on Oct. 9. “We are looking for something imaginative, smart or just simply great, to ‘stick in the minds’ of voters. The phrase should be short enough to fit on magnets, stickers, or bumper stickers.” Of course, campaigns are heading into the home stretch of magnet and sticker season.

Question: Isn't the purpose of a campaign slogan to offer a catchy phrase that people will remember? How is anyone going to remember a slogan that still hasn't been revealed with only 8 days left in the campaign?



D.F. Oliveria
D.F. (Dave) Oliveria joined The Spokesman-Review in 1984. He currently is a columnist and compiles the Huckleberries Online blog and writes about North Idaho in his Huckleberries column.

Follow Dave online: