Zags put Spokane in nat’l spotlight
As the Zags prepare for the Final Four tipoff Saturday, Spokane is gearing up for its own prime-time moment.
An ESPN crew will spend up to four days in Spokane, filming “Zag Nation” fans, game events and local attractions for the network’s social media, website and possibly TV coverage, the network has confirmed. Crews will be visiting the hometowns of the universities competing in the Final Four.
“It’s absolutely our moment to shine,” said Sarah Schwering, Gonzaga University’s senior director of marketing and communication. “We’re so proud to be in the Final Four. It’s been a long time coming.”
The national media coverage also pays dividends for the region’s economy, local business leaders say. Here are five ways the Spokane area could experience economic benefits/Becky Kramer, SR. More here.
