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Office Hours

Mon., April 12, 2010, 4:24 p.m.

Trader Joe’s article adds about 700 new fans to Spokane Facebook group

More than 45 readers jumped into the discussion on Monday's story about the active efforts on Facebook to get a Spokane Trader Joe's store.

The comments are all over the map, from hating all things Californian, to debating what is or isn't deserving of the name "organic."

Spokane resident Nova Duft, who started the Facebook page, Trader Joe's Spokane, stayed out of the fray and reports all the publicity only helped the effort.

By 4 p.m. on Monday, the added attention led to more than 700 (changed from yesteday's 220) new fans to the Spokane Trader Joe's Facebook page. The net result is now well more than 6,500 fans for that group, Duft said.


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Tom Sowa
Tom Sowa covers technology, retail and economic development and writes the Office Hours blog.