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Fri., Feb. 18, 2011, 11:38 a.m.

Red Lion adds its brand to Oakland hotel

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Spokane-based Red Lion Hotels Corp. on Friday said it's developed a brand affiliation with the Red Lion Hotel Oakland International Airport in Northern California. That location was formerly independently owned and operated Park Plaza Hotel Oakland.

"The sheer power of joining a known brand has already helped our property gain exposure," said Rao R. Yalamanchili, who owns the hotel along with Srinivas Yalamanchili.  "When we were considering moving from an independent hotel to a brand, we ultimately selected Red Lion Hotels because the company is also an owner of hotels and understands what it is like to be in the operartor's role."

Rich Carlson, Red Lion's Vice President of Lodging Development, said adding a new hotel in the Bay Area made strong economic sense.

The hotel has 189 rooms and more than 4,400 square feet of meeting space.

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Tom Sowa
Tom Sowa covers technology, retail and economic development and writes the Office Hours blog.