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Office Hours

Fri., Feb. 25, 2011, 11:57 a.m.

Sterling International looks to go after stinkbugs later this year

UPDATING 2:48 p.m. Friday Feb. 25. We went out and sure enough, on Sterling's Facebook page is the full announcement about the company's plans. A stink bug trap at long last, due to be shipped in July.

More than 60 people gathered Friday morning at the Northern Quest Resort and Casino for a daylong session hosted by on using  search and marketing to build a brand and better website. Ed Reese, of Sixth Man Marketing, in Spokane, played a major role in organizing the event.

In the group was Alyssa Ando, marketing coordinator for Sterling International. Sterling is the Spokane Valley manufacturer of the Rescue line of bug traps. 

In a session break, Ando said that Sterling -- always looking ahead -- has plans to release a trap this year targeting stink bugs.

Of couse, that led to the question, what's a stinkbug?  So we hunted down something like an official explanation of what a stink bug is. We tracked down the National Pest Management Association and its page on stink bugs.

They are six-legged, tiny critters who generally inhabit the Eastern United States.

We wonder if any readers have encountered them here?  IF so, let us know through comments or messages to:

You can also message Ando at @andoa on Twitter.

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Tom Sowa
Tom Sowa covers technology, retail and economic development and writes the Office Hours blog.