Don't get Ultraviolet mad.
The women's group called Ultraviolet has come out swinging at Facebook, saying the media and social network company has shown immense gender blindness. The Ultraviolet announcement on Thursday demanded Facebook appoint at least one woman to its board before the company goes public in the coming weeks.
It's also asking Facebook users to sign its online petition at this link.
The announcement made a good point: about 58% of Facebook users are women but the company, based in Northern California, has no women on its board.
Said Nita Chaudhary, a co-founder of Ultraviolet: “The fact that a company as large as Facebook with a massive global reach does not have a single woman on their board is nothing short of shameful. Facebook owes it success and makes a ton of money off of its women users.
“Women are responsible for nearly two-thirds of the sharing that happens on the site. In addition, women account for more than 70% of daily fan activity on the site, which is a huge source of revenue for the company.”
On the surface, who can argue with their claim?