Today's newspaper carried the story about three Spokane guys resurrecting Spokane Metro magazine.
The first version of the slick, polished mag ran from 2008 to 2009. It shut down as the economy tanked and bills piled up. Notably, the SpokaneMetro website includes the image here, “Back with Adult Supervision.”
You get the idea the group of new owners are trying to shake part of its past.
The key points from the story today are:
Eric Klamper, half-brother of original publisher Collin Klamper, says he'll run the magazine with better financial guidance provided by fellow owner, Steve Larsen. Collin is not part of the picture anymore.
The focus will remain on interesting hits on food, fashion, music, the arts, and lifestyles. That doesn't change from the earlier version of Spokane Metro.
The mag will continue hosting boffo parties as a marketing focus. (We wonder if that helped create that pile of bills the last time around?)
Susan Nielsen, who recently worked for Vince Bozzi's magazine Catalyst, will be editor. Or as the masthead calls her “chief editorial strategist.” What happened to good old “editor”?
The rest of the news story can be found online here.