There are a couple of interesting things about the graphic art on this 1980 program.
The old-style Cleveland Indians-esque depiction of the native American isn't something current Spokane Indians management would consider using for two seconds.
And you know how contemporary advertising tends to present a hyperdiverse cross-section of the population? Well, check out the crowd on the cover of that program. All white. (Well, OK, there is a dog, too.) You just wouldn't see that today.