Posts tagged: advertising
You know, the ads stuck on the phone books.
Much has been said. But here's my question.
What do other Spokane dentists think of this approach?
According to the fine website credited above, these were AT&T ads appearing in Boys Life magazine in the 1960s.
The whole thing is ludicrous on many levels. The idea of someone at Bell Labs talking about missile guidance technology to a reporter is almost breathtaking in its absurdity. That this was the height of the Cold War and the fact that young Mr. Martin represents the Franklin Tech News just adds layers to the delightful absurdity.
The coupling of commerce and big days on the calendar has a long tradition.
So we're pretty used to Labor Day Blowout Sales and Doorbuster Bargains on Columbus Day. Or whatever.
But Memorial Day Sales are the ones that give me pause.
Now I don't assume that the people running ads for such events have any less regard for the meaning of the holiday than I do. Nor do I think the essential real-world spirit of that weekend is solemn or contemplative.
Moreover, there is nothing saying a person couldn't get a good deal on lawn furniture AND spend time thinking about those who died during military service.
Still, it seems like there's a slightly jarring disconnect here.
I almost didn't bring this up because I feared it would sound like linking arms with the sort of wear-it-on-their-sleeves performance patriots I can't stand. You know, the kind of folks who regard national loyalty as some sort of simpleminded competition.
I'm just saying I have never gotten used to the whole Memorial Day Sale idea. That's all.
He's not wearing a helmet.