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The Slice

Posts tagged: TV news promos

Favorite Olympics Q6 news promo?

Or are there simply too many from which to choose?

My new least-favorite TV news promo

Heard it during the hockey game last night, courtesy of KHQ.

“Breaking news right now.”

That's it. It's just this two-second thing.

By the time you look up from what you are reading to see the breaking news, they've already moved on to another commercial.

But, of course, we should all know better than to pay attention to the words “breaking news” in 2012.

Back when an alert of that nature was followed by the appearance of Walter Cronkite, well, that was different.

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About this blog

Features writer Paul Turner is a columnist for The Spokesman-Review in the Features department. He writes "The Slice" column, which appears six times a week and produces general features stories for the Today section.

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