If  you weren't up getting another beer  or more chips for the quacamole during half time Sunday, you might've seen this commercial featuring Clint Eastwood, who declared it was "half time in America."

The ad is, on its face, a push for the cars made in Detroit.

But the imagery, and the closeness to the 1984 Ronald Reagan message of "morning in America", suggests it has legs in the political arena.

When Barack Obama's campaign saw it, they probably said, "Make my day."

---

---