Spin Control

GMO labeling measure losing steam?

The onslaught of commercials castigating Initiative 522, the genetically engineered food labeling measure on the November ballot, may be taking their toll.

A new survey by The Elway Poll shows support for I-522 has dropped precipitously in the last month. In September, about two-thirds of voters surveyed said they supported the measure, which requires many foods bought at the store to carry labels if they have genetically modified ingredients. Only about one voter in five opposed it.

In the latest poll, that support is down to 46 percent, and opposition up to 42 percent. With the poll's margin of error at 5 percent, that's a statistical tie. More concerning for supporters could be that it has dipped below 50 percent support, because undecided voters tend to vote No if they remain undecided at the point they must cast their ballots.

The Seattle Times broke down the Elway Poll numbers this week. King TV had similar results from a separate poll.

The latest Public Disclosure Commission reports show the No campaign, funded in large part by Monsanto, DuPont and large food and beverage companies contributing to the Grocery Manufacturers Association, have spent about $13.5 million. The Yes campaign, which has collected large amounts from some natural food and cosmetic product companies, but also has hundreds of small donations from Washington and around the country, has spent about $5.4 million.

  
 




You must be logged in to post comments. Please log in here or click the comment box below for options.

comments powered by Disqus
« Back to Spin Control
Jim Camden
Jim Camden is the Olympia bureau chief, covering the Legislature and state government. He also is a political columnist and blogger for Spin Control.

Follow Jim online:






Close

Sections


Profile

Close

Contact the Spokesman

Main switchboard:
(509) 459-5000
(800) 338-8801
Newsroom:
(509) 459-5400
(800) 789-0029
Customer service:
(800) 338-8801