Each day media outlets are flooded with press releases. Which ones make it to the editor’s desk, and which ones land in the wastebasket? There are things your organization can do to make your press release stand out. The workshop will include: tips on how long a press release should be; what it should include; what the format should be; when it should be sent out; who it should be sent to. Presented by Tracy Simmons, editor of Spokane Faith & Values.