Personal trainer Jack Cosby has developed a unique approach to fitness that introduces whole-body vibration to the more traditional hand weights, resistance band and exercise ball training routine.
“It’s very effective,” said Cosby, who recently opened VibraLife Fitness, offering whole-body vibration programs at the Spokane Valley Mall. “It’s a way to get complete body strength and flexibility work out in a time-efficient manner.”
Whole-body vibration is a back-and-forth movement applied to the body by means of standing on a vibration plate. The vibration stimulates the muscle, gently stretching and contracting during the vibration cycle. Exercises such as hand weights and bands can be done while on the plate.
For best results, Cosby recommends working the program a minimum of 10 minutes three times a week, although most programs average 30 to 40 minutes.
The whole-body vibration program is available for a flat monthly fee of $100, $150/couple and $75/seniors. The flat fee gives customers unlimited use of the facility.
“I didn’t like the cost of personal training,” said Cosby, who has more than 37 years experience training and working with people. “So I adapted a concept of being able to work with more than one client at a time, reducing the rate to a monthly fee instead of per session.”
The intimate, boutique-style environment allows Cosby to provide clients personalized attention working programs designed to meet individual’s personal fitness needs and goals.
Along with personal training, Cosby offers personalized nutrition programs and dietary supplements for an additional cost.
Vibration training dates back to 1970s, where it was used for training Soviet Union Olympic athletes. The Olympic success prompted the Soviet Union space program to adopt the use of vibration as a way to prevent excessive bone loss during space travel.
According to BodyVibe International Web site, the stimulation is estimated to work 100 percent of the muscles. Where as, other forms of exercise, such as weightlifting, only work 40 to 60 percent of the muscles.
Cosby believes this overall muscle stimulation reduces the time required to achieve fitness goals. He claims 12 minutes of vibration is equivalent to 90 minutes of weight training.
Cosby was first introduced to whole body vibration in 2004. He reacquainted himself with the training tool this spring while operating his previous personal training business, Bridges (which he renamed VibraLife).
“I’ve never seen anything that gets the results like vibration,” Cosby said.