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Jim Kershner’s This day in history

Fri., Oct. 29, 2010, midnight

From our archives, 75 years ago

Excitement was building for what was expected to be the biggest parade in at least a decade, the 1935 Halloween Parade.

A total of 130 units were entered in the parade, including: 53 floats, 21 costumed marching groups, six bands, seven drum-and-bugle corps, 24 uniformed drill teams, seven orchestras and “12 miscellaneous stunts.”

The only worry: “There will be nearly as many people participating in the parade as there will be spectators.” One band alone was expected to have 100 members.

From the ad columns: Here’s a 1935 ad that caught our eye, headlined “What She Told Worn-Out Husband.”

It showed a young wife whispering to her sad, tired husband.

“She could have reproached him for his fits of temper – his ‘all-in’ complaints,” said the copy. “But wisely, she saw in his frequent colds, his ‘fagged-out,’ ‘on-edge’ condition, the very trouble she herself had whipped.”

The trouble? Constipation.

After taking Nature’s Remedy, the all-vegetable laxative and corrective, he became “alert, peppy and cheerful.”

The product’s slogan: “NR To-Night, Tomorrow Alright.”

Also on this date

(From the Associated Press)

1929: Wall Street crashed on “Black Tuesday,” heralding the beginning of America’s Great Depression.



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