Oprah Winfrey is repackaging her now-ended daytime talk show to make it a key part of the lineup for OWN, her struggling cable channel.
Winfrey said Friday she will host the new series that will recycle episodes of “The Oprah Winfrey Show” as a “classroom” intended to help viewers improve their lives.
The show, titled “Own Your Life,” will air weekdays at 8 p.m. starting Oct. 10. It will be paired with “The Rosie Show,” the new Rosie O’Donnell talk show that will air daily at 7 p.m.
Putting Winfrey on camera, as well as more prominently at the company’s helm, is an attempt to turn around OWN’s fortunes.
It was announced earlier this month that Winfrey was expanding her role at the network beyond the position of chairman, taking on the additional roles of chief executive officer and chief creative officer.
Acknowledging OWN’s rocky start, Winfrey said Friday that one of her biggest concerns was “aligning” the channel’s executive teams, “and now we have done that.”
OWN, which premiered Jan. 1, is a joint venture of Discovery and Winfrey’s Harpo Inc. Since Winfrey’s syndicated talk show ended in May, she has pledged to devote her full energies to OWN.