January 3, 2012 in Sports

Giants-Cowboys a large draw for NBC

 

The New York Giants’ victory over the Dallas Cowboys earned the highest overnight rating in the six-year history of Sunday night football on NBC. According to data released Monday by The Nielsen Company, the Giants’ 31-14 win to take the NFC East got a 17.1 overnight rating and a 27 share, 36 percent higher than last year’s Week 17 game between the Rams and Seahawks to decide the NFC West. The previous Sunday night overnight high was for Cowboys-Jets in Week 1, 16.9/27. Overnight ratings measure the 55 largest TV markets, covering nearly 70 percent of the country.

– Associated Press


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