MILWAUKEE – The sister of one of Jeffrey Dahmer’s 17 victims joined others in protesting a Milwaukee walking tour of the serial killer’s haunts Saturday, calling out to tour organizers that they were “just as evil” as Dahmer himself.
Janie Hagen’s brother, 25-year-old Richard Guerrero, disappeared in 1988 and was one of the first young men Dahmer is known to have murdered. On Saturday, Hagen criticized the new walking tour as merely an attempt to make money by turning her brother’s murder into macabre entertainment.
“This whole thing opens up a lot of old wounds, a lot of painful memories,” Hagen said while holding a sign calling tour-organizer Bam Media and Marketing heartless. “It’s that same hurt all over again.”
The new walking tour of places where Dahmer trolled for victims drew attention this week after criticism prompted online deal-maker Groupon to take down a promotion for discounted tickets. But Bam Media said it would not cancel what it calls a legitimate exploration of criminal history.
Dahmer, a chocolate factory worker, spent years frequenting Milwaukee-area gay bars. He was arrested in 1991 and admitted killing 17 young men, some of whom he mutilated and cannibalized. He was serving life prison sentences when a fellow inmate beat him to death in 1994.
The apartment building where Dahmer stored body parts eventually was razed. The area now sits in a revitalized section of Milwaukee, with new restaurants and bars in remodeled buildings that once housed the bars Dahmer visited.