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Tuesday, December 18, 2018  Spokane, Washington  Est. May 19, 1883
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Marketing >  EVERCANNABIS

Botanica has something for every appetite

Seattle-based edible maker expanding into other states

In 2013, Tim Moxey and Chris Abbott began discussing how to make the best edibles on a large scale, even before they legally were allowed to start cooking.

Moxey had previously produced an electrolyte product called Nuun, and Abbott had a Wall Street and professional wine background.

Their experience and unofficial brainstorming put them in a good position to start making and selling cannabis-infused food products by the following year.

Today, Botanica Seattle is considered one of the state’s top-selling edibles and is available at about 250 of the state’s 300 cannabis retailers.

Moxey and Abbott felt it was important for users to have something good-tasting and high-quality, “not something that tastes like dirt just to get high.”

The company’s headquarters is in the SODO area of Seattle, which is the region just south of downtown, near Starbuck’s corporate HQ and the various event centers.

It recently expanded operations into Portland to serve Oregon customers, and is working on licenses to begin manufacturing and selling products in California.

(Because cannabis remains illegal at a federal level, producers/processors can’t transport products between different states, so must set up separate production and distribution centers.)

Botanica produces five brands for five different types of customers:

• SPOT consists of baked goods and chocolates, including cookies, brownie bits, mixed fruit chews and chocolates.

These are designed especially for newer cannabis consumers. They were the first commercial edible that clearly delineated between Sativa, Indica, CBD or hybrid options. All products are clearly labeled with quantity, variety and potency, so consumers can experiment comfortably with dosages and types until they find what most appeals to them.

• Proper chocolates provide users with a 10 mg treat made from an alcohol-based extract of cannabis, in two servings per package.

• Mr. Moxey’s Mints are 5 mg mints discreetly packaged in tins, with flavors such as Energizing Peppermint, which contains Sativa; ginger with Echinacea and CBD; peppermint with CBD; and a relaxing cinnamon with Indica. The mints have been Botanica’s best selling edible in Washington.Customers seem to like how they include natural herbs including gingko and ginseng, which have been used in medicine for years.

• Journeyman is Botanica’s newest product and may appeal to more experienced users. Each package contains 10 10mg cookies, available in combos like triple chocolate, peanut butter and snicker doodle.

Shoppers can also get 10 10 mg Weed Tarts in tangy flavors like cherry, green apple and lemon. A 100 mg package of Couch Potatoes provides an assortment of milk chocolate-packed chunks of potato chips and cannabis, which can appeal to those who like their crunchy, sweet and savory flavors all at once.

• The final product is Bond, a cannabis-infused sensual topical oil and lubricant. It’s designed to enhance and heighten a women’s sexual pleasure, and made from blended organic liquid coconut oil with ultra-refined natural cannabis extract, followed by a sterilization process.

Botanica has about 60 employees, evenly split between production, marketing and sales, and distribution. The company is proud to be part of the state’s growing edible market, and tries to stand out as far as offering the largest variety of products.


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