And now comes word that, on July 15th, the theater chain AMC plans to reopen some 450 "theater locations," which according to president and CEO Adam Aron, represents more than 90 percent of the company's "moviegoing."
"We will be showing new releases, as well as classic movies that are widely known and loved," Aron said in a press release. "And essentially all of our U.S. theaters should re-open by the end of July."
What does this mean? Well, says Aron, "This means that AMC will be there for you with open arms, welcoming you to enjoy Disney's inspiring 'Mulan' and the Warner Brothers release of Christopher Nolan's intriguing 'Tenet,' along with several more superb movies now scheduled for a July theatrical release."
As with the theater chain Regal before it, AMC is planning to adopt special protocols to deal with the COVID-19 threat. These protocols, Aron said, are "Designed to meet or exceed health and safety directives set forth by federal, state and local authorities."
Included will be restriction of seat capacity and other social distancing efforts, plus "new intensified cleaning protocols, contactless ticketing and expanded mobile ordering of food & beverages."
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