Oh those clever Euros.
The European car company Fiat is in the midst of an interesting advertising campaign touting their Fiat 500 as the car with the lowest carbon emissions in all of Europe - 133.7 grams of C02 per kilometer on average. In the ads, they show different animals inside the car as the car is going through a crash test - shown are a panda bear, a walrus and a couple of penguins. The ad tagline says, “Engineered for a lower impact on the environment." We checked the Greenwashing Index and this hasn't been submitted yet.