Celebrity endorsements: Who cares?
Apparently, not very many of us.
That's what a poll by HCD Research and the Muhlenberg College Institute of Public Opinion concluded.
They asked a focus group of 245 people if celebrity endorsements had any influence on their decision in the presidential election; 90 percent of men and 87 percent of women said No.
Only 2 percent of men and 3 percent of women said they were "heavily influenced" by celebrity endorsements. About one in 10 admitted the endorsements had a slight influence.
Who had the most influence? Go inside the blog to read more.