Andre 3000 says kids’ movies need to be edgier – and he plans to make it happen through a new deal with Nickelodeon and MTV.
“I’ve noticed that kids, they’re looking up to the Jay-Zs, they’re looking up to OutKasts,” says the rapper (and father of a 7-year-old boy with singer Erykah Badu).
“So kids’ movies and cartoons, they’re getting smarter … because it seems like kids are cooler.”
As part of the deal, Andre, one-half of the multiplatinum duo OutKast, is set to star in a new Nick Movies film, “The Hit,” which he will also co-produce. It’s about a fifth-grader, seeking a new wife for his father, who discovers his next-door neighbor is Cupid.
“They pitched the idea to me and I loved it,” he said.
The deal also gives MTV Networks the option to produce feature films and TV projects by Andre – and he has a lot of ideas to develop.
“Even with videos, I’ve always been involved with writing the concept and writing the narrative,” he said. “I felt like I had something to offer to the film world.”
Andre (born Andre Benjamin) had a supporting role in this year’s comedy “Be Cool,” which co-starred John Travolta and Uma Thurman. Later this year, an OutKast movie is expected to be released on HBO.
He also recently wrapped up the movie “Four Brothers,” directed by John Singleton.
Andre isn’t letting his music fall by the wayside, however. He and Big Boi are starting work on a new album, the follow-up to their Grammy winning “Speakerboxxx/The Love Below.”
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