Coming Sunday

Coldwater Creek Inc.’s flagship store in Sandpoint recently was full of women — and a few men — who have a passion for fashion, particularly as Coldwater Creek interprets it.

The group weren’t shoppers, though: they were managers of Coldwater Creek’s growing legion of bricks-and-mortar stores, taking part in Coldwater Creek University. The weeklong seminars help ensure that as the company moves aggressively to in-store retailing, rather than the catalogs and Internet sites that have been its mainstays, the “real people” shoppers encounter represent the brand successfully.

Read more about Coldwater Creek University and how it fits into the company’s long-range plans Sunday, in a story by Becky Kramer.