‘Interview’ to open in limited release on Christmas Day

NEW YORK – “The Interview” was put back into theaters Tuesday when Sony Pictures Entertainment announced a limited Christmas Day theatrical release for the comedy that provoked an international incident with North Korea and outrage over its canceled release.

Sony Entertainment CEO Michael Lynton said that Seth Rogen’s North Korea farce “will be in a number of theaters” beginning Thursday. He said Sony also is continuing its efforts to release the film on more platforms and in more theaters.

“We have never given up on releasing ‘The Interview,’ ” Lynton said in a statement Tuesday. “While we hope this is only the first step of the film’s release, we are proud to make it available to the public and to have stood up to those who attempted to suppress free speech.”

For Sony, the decision was the culmination of a gradual about-face: After initially saying it had no plans to release the movie, the company began softening its position after it was broadly criticized.

Moviegoers celebrated the abrupt change in fortune for a film that appeared doomed as “The Interview” began popping up in the listings of independent theaters across the country Tuesday, from Atlanta to Los Angeles. The film is set to open in over 200 theaters on Thursday, the day it was originally set for wide release.

One of the loudest critics of the film’s shelving, President Barack Obama, hailed Sony’s reversal.

“The president applauds Sony’s decision to authorize screenings of the film,” said Obama spokesman Eric Schultz. “As the president made clear, we are a country that believes in free speech, and the right of artistic expression. The decision made by Sony and participating theaters allows people to make their own choices about the film, and we welcome that outcome.”

White House officials declined to elaborate on what role, if any, the White House played in Sony’s decision to reverse itself, but pointed out that Obama had stated publicly that he believed Sony’s earlier decision to cancel the release was a mistake.

Rogen, who stars in the film he co-directed with Evan Goldberg, made his first public comments in a surreal ordeal that began with hackers leaking Sony executives’ emails and culminated in an ongoing confrontation between the U.S. and North Korea. The FBI has said North Korea was behind the hacking attacks.

“The people have spoken! Freedom has prevailed! Sony didn’t give up!” said Rogen on Twitter.

“VICTORY!!!!!!!” tweeted James Franco, who co-stars in the film. “The PEOPLE and THE PRESIDENT have spoken.”

The unusual release will give indie theaters a chance to debut the most talked-about movie in the country. James Wallace, creative manager for Alamo Drafthouse’s Richardson, Texas, location said the Texas chain received word from Sony on Tuesday morning that Thursday’s showings were a go. Among other touches, the theater will offer a patriotic menu featuring burgers, “freedom fries” and apple pie.

“You better believe it’s going to be all-American,” Wallace said.

Releasing “The Interview” could cause a response from the hackers, who called themselves the Guardians of Peace. There have been none of the embarrassing data leaks of Sony emails since the movie’s release was delayed. In a message last week to the studio, the hackers said Sony’s data would be safe so long as the film was never distributed.

A limited release could potentially be followed by expansion into larger multiplex chains, a type of rollout that has been used in the past for controversial films including “Zero Dark Thirty.” The country’s top chains – Regal Cinemas, AMC Theatres and Cinemark Theatres – didn’t comment Tuesday.

Sony did not immediately say how many theaters will show the film, but it will open in far from the wide release originally planned.