BERLIN – Fast-food chain McDonald’s says it is investing 500 million euros ($557 million) to modernize its restaurants in Germany.
The company says 72 “restaurants of the future” will start offering custom-made burgers, children’s play areas and even table service on Monday.
Some of the novelties, such as the new “make your Mac” option where customers can pick their own ingredients, are already available in Asia and some North American cities
McDonald’s says most of its 1,472 sites in Germany will be redesigned by the end of 2019.
The company had revenue of 3.08 billion euros in Germany in 2015.
McDonald’s is seeing growing competition from gourmet burger restaurants in many German cities.
Local journalism is essential.
Give directly to The Spokesman-Review's Northwest Passages community forums series -- which helps to offset the costs of several reporter and editor positions at the newspaper -- by using the easy options below. Gifts processed in this system are not tax deductible, but are predominately used to help meet the local financial requirements needed to receive national matching-grant funds.
Subscribe to the Coronavirus newsletter
Get the day’s latest Coronavirus news delivered to your inbox by subscribing to our newsletter.