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The Spokesman-Review Newspaper

The Spokesman-Review Newspaper The Spokesman-Review

Spokane, Washington  Est. May 19, 1883
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For Spokane, what’s in a name is money and tourism

It’s branding time again. The Spokane Regional Convention & Visitors Bureau needs a new moniker, President Harry Sladich says. Too many people see the organization’s name and stop reading or thinking beyond “Convention,” even though “Visitors” put more heads in beds than do herds of conventioneers.