Cbs Not Up To Par, Bogeys Final-Round Pga Coverage

John Schumacher Sacramento Bee

My set stayed dark for a week, the thought of watching any sports after a 17-day Olympic diet of John Tesh, Cris Collinsworth, Jim Gray and Ahmad Rashad simply too much to bear.

But Sunday’s final round of the PGA Championship looked promising enough to end the blackout.

I should have known better.

Greg Norman hurt his back on the third hole and fell back into the pack. Phil Mickelson’s chances found a watery grave. And Nick Price never got anything going.

That left viewers stuck with Mark Brooks, Kenny Perry, Vijay Singh and Steve Elkington battling for golf’s final major title of 1996. No wonder Sunday’s round drew just a 4.6 rating and 12 share in Sacramento.

CBS could have saved the day with quality coverage but stumbled throughout the round.

Even Ken Venturi, television’s best golf analyst, had an off day. When Perry stepped to the 17th tee with a two-shot lead, Venturi said, “I think if he makes par at 17, he wins the tournament.”

Perry got his par, but he bogeyed the 18th and lost a one-hole playoff to Brooks.

When Singh found himself in deep rough behind the 18th green, needing an up-and-down birdie to tie Perry, Venturi noted that “the last thing Singh does every day after practicing is flop shots.”

Too bad Singh’s flop shot then flopped, sailing over the green into an even tougher spot.

CBS missed all but the tail end of Perry’s crucial recovery shot on the 15th hole that set up a par. It had defending champion Steve Elkington’s score wrong for at least five minutes before correcting it. And several times CBS went to on-course announcer David Feherty when his microphone was either dead or he was too close to a player to talk.

There were some bright spots. Venturi repeatedly warned of the dangers of missing the 18th green long, there was a good shot of Perry and his wife prematurely slapping fans’ hands as they walked away from the 18th green and there was a revealing interview with Perry as he waited to see if there would be a playoff.

“I didn’t really look at the (leader) board until the last hole,” he said.

Maybe Perry will try a different strategy next time.

CBS could use a new approach, too.

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