John Rook: Couric Debut Falls Flate

Even with months of preparation, Katie’s debut was about as exciting as David Lee Roth was for CBS radio. Judging from what I saw, expect many changes in the weeks ahead with Katie echoing DLR’s charge of interference as success sours. While we can expect some increase in numbers of viewers at first, I’m betting Katie won’t be the big success CBS had hoped for. The mutual admiration between Katie Couric and Rush Limbaugh will probably make him a regular guest commentator on the CBS evening news — John Rook.