Another Super Bowl Commercial Under Attack

Earlier this week, gays were up in arms about that Snickers commercial during the Super Bowl in which two mechanics accidentally kissed. The ad was benched as homophobic. Now, suicide preventionists are angry. In a framegrab photo provided by General Motors, a GM robot is seen from the automaker’s Super Bowl ad. The ad which also shows the quality-obsessed robot jumping off a bridge in a dream sequence after screwing up on the job is drawing criticism from a suicide prevention group/AP Photo.

Question: Are the criticisms of these ads legit? Or over-the-top from groups seeking publicity?