SSands: We Need Radio to Cover Our Bad Roads

Complete HBO comment here

Newby commenter SSands : Why do the brochures from the CVB’s around here fail to show the real winters? Glossy photos of people frolicking in the snow are a lie. Spending 40 minutes last night combating grumpy, impatient drivers on I-90 armed with cell phones is more of the photo op. The adventure home was not a long haul commute, just a normal jaunt from Ross Point/ Hwy. 41 to Highway 95, east bound. The traffic woe led to the thought of why there are not local radio stations that provide traffic updates for these wintry driving situations in North Idaho.Stuck in traffic, not moving, on I-90 is not fun. It would be nice to know what is going on while sitting on a road that normally travels at 75MPH. Flipping through the FM dial between 5:20 and 6:00, one would find nothing. Any traffic advisory was for Spokane and the West Plains. That would be great if heading west.

Bottom Line: Local radio stations are failing the public on what they were granted licenses by the FCC for, to inform the public. A local group should pool some resources and apply for a Low Power AM License with the FCC for the Post Falls, Rathdrum, and Coeur d’ Alene area. Funding is available and technology is making equipment within a communities’ budget.