Tuesday Video - Wading in a plastic sea
A while back we
brought to your attention the work of Captain Charles Moore
, scientist and founder
of the
Algalita Research Institute
.
Moore, of Long Beach, California has devoted a good portion of his last 10 years to studying garbage - more specifically, the immense amount of plastic that finds its way into the Pacific Ocean. In the latest issue of the Sierra Club’s magazine
Sierra
,
they profile Moore’s work,
as well as others working towards
understanding
and remediating the ocean’s plastic load. “Today Moore is the most determined member of a small fraternity of
biologists, bureaucrats, and activists coming to grips with what
happens when humanity’s “miracle” material, plastic, floats down the
drain and merges with the oceans that cover 70 percent of the planet.” If you haven’t already, watch the video contained in the first link above, and make it a point to think about your consumer habits in terms of what and how much plastics you are acquiring. And for more perspective of Moore’s work, watch the video after the jump.
* This story was originally published as a post from the marketing blog "Down To Earth." Read all stories from this blog