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iPad-thetic?

Paul Dillon

At first, we were led to believe the new iPad was the Jar Jar Binks of Apple but it could change commuting habits, or even if it sucks, the overall technology trend is in favor of mobile access to Internet and email. Hence telecommuting. These products actually tip the balance for commuters to stop driving and take transit where “dead” commuting time is now more productive. (Just as long as you’re not falling down a YouTube hole and watching newscasters laughing at inappropriate things or the proverbial “football in groin” clip. ) Two more contributing factors: Comprehensive legal bans are sweeping the nation to keep drivers from using data-driven communications on the road due to increased incidents and, at home with STA buses and other cities, more transit options are offering w-fi. Yes, the name justifiably invites ridicule but it’s too early for a Razzie. Full story HERE .

* This story was originally published as a post from the marketing blog "Down To Earth." Read all stories from this blog