High Noon: Analytics Goes Real Time

Google Analytics, the super dominant free web analytics platform, has to date offered analytics that were roughly 24 hours behind. The wait to stop waiting has come to an end and today the company announced that Google Analytics is now rolling out real-time reporting to its users . Update: Just when you thought that was a big deal, Google Analytics also rolled out a premium offering today. Details below. This is something that many people are going to be very happy about. Real-time analytics startups like Chartbeat and Woopra (whom we use here) may not be among that group of happy people, but publishers and marketers are likely going to love it. You can sign up to request priority access here /ReadWriteWeb. More here.

Question: Do you use Google Analytics?