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How does your city smell?

Paul Dillon

Kate McLean makes “Sensory maps” of cities, going as far as to develop a map showing what cities smell like. She told FastCoExist : “Smells have stories and connect with us at an emotional level, bringing back memories of locations, events, and people,” she says. “Smell maps are designed to provoke a response, to initiate a debate, to encourage people to use their noses, to become more aware of the smells that go to make up our urban environments.”

Check it out HERE .

* This story was originally published as a post from the marketing blog "Down To Earth." Read all stories from this blog