Weighing online product reviews
When reading customer feedback on products and services, It seems like there are three essentials.
1. Being able to spot cranky idiots who enjoy complaining and probably don’t have sense enough to use the product as intended.
2. Spotting patterns.
3. Do you have a sense that the commenters have a perspective not altogether unlike your own when it comes to matters of price/value and expectations?
* This story was originally published as a post from the blog "The Slice." Read all stories from this blog