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RIP: Brochures

For Becky Nappi blog
Rebecca Nappi

This morning, I walked over to the advertising agency Boom to return some Women Helping Women photos. I walked in and two hip looking young men, and a very fashion-forward young woman, were in this cool space that didn’t look very Spokane at all.

They explained they do creative work for clients all through the country.

“Do you have a brochure?” I asked.

No, they didn’t. But they gave me a CD (see photo of it open here) which had information on the company.

Walking back to the office, I realized that brochures might be on their way out, too. It will likely be awhile, even a few more years, but printed brochures, the staple of business dealings for decades, might be on life supprt.

And as I was leaving, one of the guys, Dylan Kinsella, handed me his business card. Made of copper.

RIP: Boring, plain business cards, made out of paper?

* This story was originally published as a post from the blog "EndNotes." Read all stories from this blog