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The Spokesman-Review Newspaper
Spokane, Washington  Est. May 19, 1883

EndNotes

RIP: Brochures

For Becky Nappi blog
For Becky Nappi blog

This morning, I walked over to the advertising agency Boom to return some Women Helping Women photos. I walked in and two hip looking young men, and a very fashion-forward young woman, were in this cool space that didn't look very Spokane at all.

They explained they do creative work for clients all through the country.

"Do you have a brochure?" I asked.

No, they didn't. But they gave me a CD (see photo of it open here) which had information on the company.

Walking back to the office, I realized that brochures might be on their way out, too. It will likely be awhile, even a few more years, but printed brochures, the staple of business dealings for decades, might be on life supprt.

And as I was leaving, one of the guys, Dylan Kinsella, handed me his business card. Made of copper.

RIP: Boring, plain business cards, made out of paper?



Spokesman-Review features writer Rebecca Nappi, along with writer Catherine Johnston of Olympia, Wash., discuss here issues facing aging boomers, seniors and those experiencing serious illness, dying, death and other forms of loss.