Huckleberries Online

Minivans Try To Shake Uncool Factor

Could driving a minivan, the ultimate embodiment of the suburban family vehicle, ever be considered cool? The automakers are trying mightily to persuade us. In marketing campaigns featuring heavy-metal theme songs, rapping parents, secret agents in cat masks, pyrotechnics and even Godzilla, minivan makers are trying to recast the much-ridiculed mom-mobile as something that parents can be proud — or at least unashamed — of driving/Nick Bunkley, NYTimes. More here.

Question: Do you now drive a mini-van? Have you ever? Do you consider mini-vans "cool"?




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D.F. Oliveria
Dave Oliveria writes the Huckleberries Online Blog for North Idaho readers and the Huckleberries print column.

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