COEUR d’ALENE – A national guru for simple, organic living will open her first MaryJanesFarm retail store Friday in Coeur d’Alene’s Plaza Shops, selling linens, kitchenware, soaps, candles and furniture, and offering cooking and sewing classes. MaryJane Butters, of Moscow, Idaho, is instantly recognizable with her trademark blond braid. The self-described simple farm girl made a name for herself as a proponent of natural and fun farm living. In addition to selling her many products, Butters publishes a magazine, has written books and runs a bed and breakfast and farm school. Her Moscow farm attracts visitors from all over the world.